Sunday, 10 August 2014

NEW: Autumn / Winter Sewing Programme 2014

Hello :-)

I have been taking a well deserved break in August, catching my breath, spending time with my family and using my free time to come up with some new ideas.

I am really excited to formally announce that I will be continuing my classes at Port Talbot Library due to popular demand and you will find the schedule below.

I am gutted that I had to cancel my last sewing workshop which was for the Scottie Dog keyring which I know so many of you wanted to come along to.  I am trying to reschedule this class in as an extra date so stay tuned and continue checking for updates here and on my Facebook page for details of this once confirmed.

Unfortunately, I have not been able to secure any dates for machine classes as yet.  I have them all planned out but there is a hiccup with the usual venue so I am sourcing alternatives.  Again, shall keep you posted.

So, here they are... the all important details...

6th September 2014 - Felt Bookmark

20th September 2014 - Felt / Fabric House

4th October 2014 - Cat Ornament

11th October 2014 - Acorn Coaster

1st November 2014 - Mug Cosy

15th November 2014 - Campervan Keyring

6th December 2014 - Penguin Decoration

20th December 2014 - Set of 3 mini Christmas decorations

10th January 2015 - Felt Flower Brooch

24th January 2015 - Felt Magnets

7th February 2015 - Heart Decoration

21st February 2015 - Felt Sheep

ALL of these classes are to be held at PORT TALBOT LIBRARY at 11am on each respective date.  The cost of each class is £5 per person.  Please message me on my facebook page or email if you would like to come along.  All materials and tools are provided.

I will upload pictures of a sample for each of these classes soon.  They are all gorgeous makes and I'm sure you are going to love them.  I can't wait to see you and have lots of sewing fun!!

More exciting news coming soon xxx

Thursday, 10 April 2014

Being honest...

Hello you lovely lot,

I wanted to write this blog post because I want to be honest and keep you updated with what is going on...

You know when you are so passionate about something and it feels like a dream come true when you get to do it full time but then something else comes along all of a sudden and completely takes you by surprise and life completely flips on its head...  that is me right now!!

Lots of you know that my background is in law, I had been a Legal Assistant for 10 years but was made redundant last October (a cut to legal aid in family law meant I no longer had a job), but I took that as my kick up the backside to crack on with Sweet Williams and it gave me the push I needed to really get my sewing business off the ground.  It was a now or never moment!

It started amazingly well, launch of my new luxury range, updated website, orders, stocking shops, new workshop schedule.  All busy busy.  Its been paying the bills, but recently I've not been feeling satisfied.  It is incredibly time consuming and so many people complain about prices, waiting lists, postage, fabric choices, the list goes on and on and it does get you down.  No business comes without its problems but I have been working many 18 hour days with Sweet Williams for a long time and I've now actually come to breaking point with it.  I absolutely love it so much, I love making, sewing, running my classes, which are always full and of course all my customers, because of course it wouldn't exist at all without any of you.  But I've come to the stage where things have to change a bit.

The thing that has flipped it on its head is my new business working under the umbrella of a health and wellbeing company.  I took a look at the opportunity in January.  I went to have a chat with someone (who is now my mentor), feeling very sceptical, thinking this person was completely crackers and this wouldn't be for me.  But I went along anyway because I was open minded.  By the end of the meeting the pair of us were in tears because I felt like a huge weight had been lifted off my shoulders.  There were products to improve my family's poor health and there was a business opportunity that could potentially change my life.

I decided to go for it and got started in February.  In March I got my first promotion and got to receive recognition on stage in front of 2,000 people at Cheltenham Racecourse.  Its now April and I am heading for another promotion shortly.  I've been spending around 8 hours a week helping others and recommending some amazing products and it has completely overtaken Sweet Williams.  What I am earning with Sweet Williams doing 18 hour days, very often 6 days a week I am earning with the new business working just 8 hour weeks - that's little over an hour a day.  That income will increase A LOT by June and will then continue to rise month on month making this a bit of a no brainer for me.

Me with Managing Director Bob Parker collecting my promotion

This was my view from the stage!  Amazing!

If I continue long term with Sweet Williams I am looking at paying myself minimum wage for the remainder of my crafty career.  This is based on the fact that orders come in dribs and drabs so one month might be fantastic, another month really poor.  If I work the new business I am looking at a six figure income within the next few years guaranteed.  Makes you wonder doesn't it.  What has surprised me most is that I am enjoying this new business more than I have ever enjoyed any other job as its so much fun, the work is so different to what I imagined it would be like - its so satisfying helping others to grow a big successful business.  Plus what a feeling being recognised on that stage - I felt famous for a little while!!

With this in mind I am going to be taking less orders.  I will be offering slots once a month.  I will be running my workshops as normal right up to the summer holidays and I will be making a decision in the summer as to whether or not I leave Sweet Williams behind.  I love my sewing business so much, its a huge part of my life, so this will be an incredibly hard decision to make but I'm starting to have doubts about it working for me full time for the rest of my life, knowing now how the new business can work for me, having overtaken Sweet Williams so quickly and knowing I cannot go backwards, only forwards.

Nothing is set in stone, but I wanted to keep you all fully updated as to what is going on.

I feel very excited for my family's future.

I'll continue to keep you updated.

Emma xxx

Ps.  If anyone reading this would like to find out a little more about my new business, do get in touch with me to find out if it could be something that could work for you too.  I'm currently looking for enthusiastic, hard working individuals to join my fast moving team.  No qualifications or previous experience required, just honest, reliable, hard working people looking to achieve a six figure income in the next couple of years.  There are monthly bonuses for everyone, incentives offered, including 5* holidays and company car amongst others.

Phone:  07961 071405
Facebook: - you can add me as a friend and private message me for information.

It may or may not be something for you... but if it is, it will change your life x

Sunday, 2 February 2014

Next Workshop and a New Venture


Hope everyone's weekend went well?

Thought I would drop in to tell you about my next workshop.

Can you believe its already February???  Madness!!  Because Valentine's Day is fast approaching I thought that I would run a Valentine's themed workshop so have designed these gorgeous heart decorations...

They have been made using super soft wool blend felt and pretty fabrics then finished with lashings of gorgeous buttons.

Fancy making one yourself?  There will be plenty of colours and fabrics to choose from.

If you would like to come along I will be holding this class on Saturday 8th February 2014 at 11am at Port Talbot Library.  Beginners welcome and it is just £5 per person.  I have a feeling it is going to be a rather busy and fun class!

I have been having a mega sort out this week.  You won't believe how much fabric I have.  I currently have it stacked in the corner of a room and its now almost touching the ceiling (I live in an old Victorian terraced house where the ceilings are really high).  That is one heck of a lot of fabric!  I have come to the conclusion that I do not need that much fabric (do I?) and will be bringing lots of it to this class and selling it at amazing prices simply because I need the room.

One of the reasons I need the room is because I have entered into a new business venture - yes I know - I'm always up to something!  I will still be running and developing Sweet Williams as normal and as planned so don't panic, nothing is going to change here but I have decided to start my own Forever Living business which will run alongside what I currently do.  Have you ever heard of it before?

I was so sceptical when I first heard about it but I decided I would go along and listen to a business presentation and I was actually amazed and intrigued by the business opportunity and I fell in love with the products.  I loved the business model so much that I joined the company there and then and am now on my way to building a wonderful future for my family.  I have never come across another company which pays so well, offers so many incentives such as global holidays and car plan and which have amazing products so I am giving it my all to do my best to succeed.  I don't want to go into too much detail here obviously as its not related to Sweet Williams but if anyone would like to know more about it (you can live anywhere, you don't need to be local), then drop me a line at as I am currently recruiting and building a team and this is your chance to work alongside me.  Anyone who has followed any of my pages on social media sites or via this blog will know how business focussed, determined and driven I am so I think I would make a great mentor if you fancied joining me on my Forever journey.  Also, if you are on Facebook you may want to follow my new group Emma's Forever Lifestyle where you can find out a little more about me, the new business venture and follow my progress.

It is quite late but am debating whether or not to start ironing and folding piles of fabric for next Saturday - there is so much of it here.  I am also debating whether or not to put my rolls of Laura Ashley in... I think even if you cannot make the workshop next Saturday you may want to just pop in and pick up some fabric bargains - not to be missed.

Have a good week all and I will catch up with you soon.

Emma x

Wednesday, 22 January 2014

When things don't go to plan... new gorgeous workshop... and news...

I ran a sewing machine workshop last weekend.  I don't know why but way back when I booked the date last year something told me that it wasn't all going to quite go to plan.  Funny that!

I ran a class to make a fabric wall organiser and it was a fully booked class which I was so thrilled about but a couple of people had to cancel which was disappointing (for them as well as for me as they had paid for the class).

The class got off to a flying start, there were lots of fabrics to choose from.

The morning which flew by was dedicated to choosing, measuring, cutting out, creating pockets and then the afternoon was to be dedicated to sewing everything together.

That is where everything went wrong!!

I made the awful mistake of letting time run away, for not keeping my eye on the clock.  I don't think I anticipated the choosing of the fabrics in the morning taking quite as long and I know for next time to plan better for a bigger class.  I think I may also have created a project that was too big to re-create in a day.  It made me realise that just because I am a super speedy sewer, not everyone else is.  And also, my classes are not about rushing along, its about being relaxed, having fun and an opportunity to escape from the world to create something beautiful.

Come 4pm we were told that they were locking the gates so we needed to pack away swiftly... aaaargh!!! Everyone had their pockets and bits and bobs sewn on but the whole thing hadn't been sewn together yet.  I panicked, took charge getting everyone to pin their pieces together and get everything sewn up as quickly as possible so they could take a finished project home.  Well, that was simply disaster!  Because I panicked and got overwhelmed by it all I somehow managed to get everyone to sew it the WRONG WAY which meant that when their project was turned the right way out, the wadding that was supposed to be in the middle of the two pieces of fabric was on the outside!!  I could have died!!

Everyone was incredibly kind and understanding and were more than happy to take their project with them to finish off at home.  It was a bit of a mad dash then to get everything packed up and my ladies were even so kind as to help me carry everything back to the car!  Despite all of this I really did have such a fun day and loved every minute of it.

I have been running workshops for almost a year now and majority have been near perfect.  I guess it was only time before something went wrong!!  BUT, I am trying not to let it get to me and I just know to simplify and plan a little better next time.  I am only human and we all make mistakes from time to time as embarrassing as it is...

This is the finished project of one of my ladies' creations.  LOVE the pop of colour.

I still had wonderful feedback which was lovely and much appreciated.


This Saturday (25th January 2014) I am running my next class at Port Talbot Library.  It is an 11am start and will run for around an hour and a half to two hours.  I promise this will be a better organised class!!  I am used to running my library events and am confident that this one will be just perfect.

Just wait until you see what we are making:

The MOST GORGEOUS pin cushion.  We started the year by making a needle book which every sewer needs.  The other thing every sewer needs is a pin cushion just like this...

Isn't it just the cutest thing ever?

And you will be able to make your very own at this Saturday's class.

This class is at the very low price of just £5 per person.

Speaking of prices, lots of you will be aware that my business is going through a bit of a change this year - well behind the scenes its actually a massive change and there are going to be so many new things, especially when I launch my new website which will include an online sewing membership club which will be available worldwide!  From July my prices for these mini hand sewing workshops classes will be increasing .  From May I will have been running these classes a year and have become much more confident with them and its been fantastic to trial them, to get feedback etc.  I am sure many of you will agree that at the present time £5 for two hours of sewing where absolutely everything is provided, the fabric, felt, scissors, templates, patterns, sewing expertise, chit chat, lovely venue, refreshments, sweet treats and a linked book club all for just £5 is exceptional and you won't find that anywhere else.  I will be creating new and exciting classes from July onwards with a new pricing structure. These will be called taster sessions.  Again, as many of you are already aware this is now my full time job (it is a dream come true) but it also needs to put food on the table and support my family which is my reasoning behind this (and the fact that they are silly madness prices anyway).  Classes will continue as advertised at the rate of £5 per person per class (unless otherwise stated) up until July as planned so if you want to come along and try out a Sweet Williams Sewing Workshop to see if its for you, now's the time to do it!

Will be fabulous if you can make it to Saturday's class to make the pin cushion (its even cuter in real life)!

Emma xxx

Friday, 10 January 2014

New year : Get Organised!

I am super excited about my first BIG sewing machine workshop of 2014.  Even complete beginners can attend.

I ran a sewing machine workshop last year at Neath Food and Drink Festival where took two classes making vintage style aprons.  Following the success of this event I have been busy planning further machine workshops for 2014.

The first one is going to be held on Saturday 18th January 2014.  The class is a full day and will run from 10am until 4pm.  It is being held at the fab new fresh and modern community building at Victoria Gardens, Neath.

I wanted to start the year on the right foot and I am hoping to be better organised this year.  That's where the idea came from for this workshop - New Year : Get Organised.

This is what we are going to be making:

And this is a sample of it when filled:


NOW, the really exciting part of this workshop is that you are going to be able to tailor your gorgeous fabric organiser to what you would like to use it for.  Not only that but you will have a very large choice of colours to choose from too.

The sample I have made has been hand embroidered saying "Emma's Sewing Room", but you my choose to make one for the kitchen with pockets for recipes, to do lists, baking tools etc.  Another good one could be for a child's bedroom with space to keep special toys nice and safe.

The background fabric will be a thick cream cotton from John Lewis so it is of high quality.  The rest is up to you.  You can choose as many different colours as you fancy for the pockets.

You will be able to choose from a selection of gorgeous ribbons, lace and button to decorate your organiser.

I can only take 6 people on this class as it is going to be a busy day and I want to be able to dedicate as much of my time to everyone as possible to make sure that all 6 people take a fully completed project home.

The class is suitable for beginners right through to those who are competent at sewing.  We will be hand embroidering, but if you don't fancy that I can teach you applique instead.  The rest of the work is done by machine.  There will be 3 machines and there will be two people to a machine.

You do not have to bring anything to this class.  Everything you need is included in the price.

HOW MUCH does it cost?  It is at a BARGAIN price of just £65.  Not only does it include all of the above but it also includes a lunch bag from Tres Bien (which has sandwiches, Real crisps, bottled water and fruit).  There will be unlimited refreshments - tea, coffee and water throughout the day plus lots of sweet treats.


ALSO included in this amazing price of just £65 is a sewing goodie bag to take home with you.

Each person who books this sewing workshop will get the following:

A mini roll of felt.

A mini roll of fabrics.

A pin wheel.

A selection of brooch bags, bells and split rings.

A selection of gorgeous buttons.


Some pre made bows.

Some gorgeous ribbon.

And also included in the FREE sewing goodie bag when you book this class will be a pack of needles, a tape measure and some thread.

You will not find this sewing workshop at this fantastic price again so its not one to be missed.

If you would like to book your place please email me at  Payment is required in advance.  There are several ways to pay - I can send you an invoice to pay by credit / debit card or Paypal, bank transfer or cheque.

Here are the essential details again:

Saturday 18th January 2014 10am - 4pm
Community Building, Victoria Gardens, Neath
Includes lunch, refreshments and sweet treats
Everyone who attends will get a gorgeous Free sewing goodie bag
£65 per person payable in advance.
Email to book your place and arrange payment.

For further information about Sweet Williams please take a peek at the website

Emma x

Tuesday, 7 January 2014

First Sewing Workshop of 2014

After a well deserved break over Christmas and New Year I am so excited to get back into a routine and kick the year off with some fab sewing workshops.  Oh how I have missed it!

Another thing you are going to notice is that blog posts are going to be a regular thing to keep you up to date with at least one a week.  I’ll have a newsletter coming soon too filled with sewing tips and behind the scenes gossip so stay tuned if you want to hear more.


The first workshop is happening this forthcoming weekend, Saturday 11th January 2014.  It starts at 11am at Port Talbot Library and runs until around 1pm.  It is a bargain price of just £5 per person.  All of my library classes are just £5 per person which makes it a really affordable way to learn a new skill.  It is a really fun class with a bunch of wonderful people and there are different people each time.  That is the beauty with these mini taster sessions, there is no pressure to sign up to them all.  You can check out the events page on our website at and pick and choose whichever ones you fancy.  The added bonus with these library sessions is that there is no need to pre-book.  Lovely if you can sling me a message to tell me you will be coming along but not essential as you can simply turn up on the day, pay on the day and have some sewing fun.  The classes are growing all the time ranging from between 8 - 12 people each session.
The classes are aimed at adults of any sewing ability.  From those who have never sewn before right through to regular sewers who like the social aspect of getting together with a hot cuppa, some fabric and lots of chatting.  On special occasions you’ll get to use my very treasured vintage Singer too, so look out for those.


So, this is what we are making this Saturday (11/01/2014):


A gorgeous needle book using super soft wool blend felt.  I thought if you are going to start the New Year off with learning a new skill or brushing up on a skill you already have then what better way than to start with something beautiful to store all of your needles.

You will have a wide choice of felt colours to choose from and you will also have a choice of design for the front cover.

You could choose to cover it with lashings of buttons like this one here:


Or you may choose a pretty heart shape (which because of its raised feature can be used as a mini pin cushion too):

Or how about a star:


Or a flower:


And if none of those take your fancy and you are feeling adventurous then go freestyle and design your own!  The beauty of my classes is that there are no strict rules.  It is all about learning how to sew in a fun way using on trend products in a really friendly no pressure atmosphere.

I always have lots of sewing related goodies available to purchase at the end of each session too. Again, no pressure to look or purchase but are there if you need them.  As type this I am waiting for the courier to deliver several hundred pounds worth of new stock which I can’t wait to show you including new colour / style buttons and rolls of ribbon including one with bunnies on!!

So will I be seeing you Saturday?  11am start at Port Talbot Library.  Will be wonderful if you can make it.

Emma x